Publish Date

March, 2025

Project Type

New Brand Launch

Client

Shell Lubricants

Duration

16 Weeks

Shell Silk alkane

About Project

We partnered with Shell to launch Shell Silk Alkane, a premium, sustainable beauty ingredient powered by GTL technology. Our challenge: reposition a legacy oil & gas brand for the beauty and personal care market.
We developed distinct, science-driven creative that pushed brand boundaries while elevating purity, biodegradability, and performance. Core deliverables included branding, digital assets, event materials, and global launch strategy for In-Cosmetics 2025.

01. Strategy

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02. Research

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03. Design & Dev

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  • We are much closer

    Contact us via Telegram